SMM (Social Media Marketing)

Social media marketing is the use of social media platforms and websites to promote a product or service. SMM helps a company get direct feedback from customers (and potential customers) while making the company seem more personable. The interactive parts of social media give customers the opportunity to ask questions or voice complaints.

SMM became more common with the increased popularity of websites such as twitter, facebook, MySpace, LinkedIn and YouTube.

One of the key components of SMM is social media optimization (SMO). Like search engine optimization, SMO is a strategy for drawing new and unique visitors to a website.

Search Engine Land that covers all facets of internet marketing, including these popular topics within social media marketing(SMM) : –

  • Facebook
  • Twitter
  • YouTube
  • Google+
  • Instagram
  • Linkedin
  • Pinterest

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