Google My Business Workshop

Introduction:

Google My Business (GMB) is an essential tool for businesses aiming to enhance their online presence, improve local search rankings, and engage with customers more effectively. This workshop covers the key steps to set up, optimize, and manage your GMB profile, helping you get noticed by more potential customers. Let’s dive into the process of creating, verifying, and managing your Google My Business Profile.

Creating Your Google My Business Profile

• Create Account:
  https://business.google.com/create/new

GMB Profile Verification & Phone No. Approval Link

• Link:
  https://support.google.com/business/workflow/12825603

Manage & Optimize Your Google Business Profile

• Link:
  https://google.com/

Competitor Research Using GMB Everywhere

• Download Link:
  https://chrome.google.com/webstore/detail/gmb-everywhere-gbp-audit/oibcaeeplepnjfjhokfcabnaafodppik/

Keyword Research for Business Name & Description

• Prompt 1:
  Write a Google Business Profile name for my brand.
  Here are the details you need to include:
  • {YOUR BRAND NAME}

  • {TOP CATEGORY}

  • {TOP KEYWORD}
    Ensure that these words are used as they are. You can rephrase the name, but please maintain the integrity of the brand name and category. Do not make the name look spammy, and keep it professional.

• Give me 10 options for the same.

• Prompt 2:
  Write a Google Business Profile business description for my brand.
  Here are the details about my brand:
  • We are {Explain Your Business}

  • My brand name is {Brand Name}
    In your description, ensure that the following two keywords are used:

  • {Top Category}

  • {Top Keyword}
    Keep the description simple, clear, and without any call to action.
    Provide me 5 different options and highlight the 2 keywords.

Book Appointments Directly on WhatsApp

• Link:
  https://create.wa.link/

Message Template for Contacting via WhatsApp

• Template Message:
  Hello,
  I got your business details from your Google My Business Profile.
  I need more details about your Products/Services.
  Thanks.

Add Products and Services on Your GMB Profile to Get 3x More Leads and Sales

Photo Guideline for Google My Business Profile

Product/Service Name Prompt:
Write a description for the product/service you want to list on Google My Business.
I am {explain your product/service}
Ensure to include this {keyword} while writing the description.

How to Change Your Phone Number on Google My Business

✅ Before Submitting Phone Number Change Process:

1. Ensure Phone Number is Active & Reachable
   Use a number that is working and can receive calls from Google’s automated systems (if they verify by call).

2. Use a Local Number (if possible)
   Use a number with the same area code as your business location (e.g., +91 for India, followed by city code).

3. Avoid Using Personal or Mobile Numbers That Aren’t Dedicated
   Prefer business landlines or dedicated mobile numbers over shared/personal numbers.

4. Update Your Website First
   Make sure the new number is visible on your website header, especially on the homepage and contact page.

5. Check Consistency Across the Web
   Update the number on:
   • Social media pages (Facebook, Instagram, LinkedIn)

   • Directories (Justdial, Sulekha, Practo, etc.)

   • Online citations (Yelp, IndiaMart, etc.)

6. Avoid Frequent Edits Before Submitting
   Wait 2–3 days after your last major edit (like business name, hours, or address), especially if it was recently approved.

Don’t Use Virtual or VoIP Numbers (unless verified)
Avoid numbers from providers like TextNow, Google Voice, or other free VoIP services unless you’re sure they are accepted.
https://support.google.com/business/answer/3038177#zippy=

✅ After Submitting the Phone Number Change Process:

1. Verify Promptly If Google Calls or Texts
   If Google calls or sends a code to the new number, respond immediately to verify.

2. Check for Emails from Google
   Google may ask for documentation. Keep an eye on the registered Gmail for any requests.

3. Upload a Storefront Photo with New Number (if possible)
   A clear photo showing your signboard or entrance with the correct number helps prove legitimacy.

4. Use the “Suggest an Edit” Option from Another Google Account
   Ask a colleague or trusted friend to suggest the same phone number using a different Google account.

5. Wait 3–5 Business Days
   Don’t resubmit repeatedly; frequent edits may delay or trigger autorejections.

6. Submit Documents
   If required, submit documents such as:
   • GST Registration

   • PAN Card

   • Business Registration

   • Website screenshot

   • Storefront photo showing the number
     https://support.google.com/business/workflow/12825603

Escalate if Rejected:

If the phone number change continues to get rejected, you can escalate by contacting Google Business Profile support directly via:
🔗 https://support.google.com/business/gethelp