Pay-per-click (PPC) is an internet advertising model, in which a publisher (such as a search engine, website owner, or a network of websites) pays an advertiser when a user clicks on an ad.
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pay-per-click
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eCommerce PPC (pay-per-click) is a type of online advertising that allows businesses to display their ads on search engines, social media platforms, or other websites, and pay a fee every time a user clicks on their ad. In the context of eCommerce, PPC is a crucial strategy that can help online retailers drive traffic to their website, increase sales, and boost their revenue.
